Bet you think that many advertising agencies look and act alike?
You are right.
That’s good news for you.
You can decide to Not look and act alike.
That, my friends, is step one in how to win new clients. Here is a cartoon from the brilliant The Cartoon Agency. This cartoon and an additional 11 illustrate agency pitch mistakes are in my book, The Levitan Pitch. Which will be out soon… 
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