Advertising Agency Resource List This list is updated every month. My advertising agency resource list is curated to help advertising, digital, design and PR agencies easily find the inspiration and industry resources that will help y’all build killer agencies and careers. As a warm-up to my extensive resource list… I offer a direct link to […]
Category Archives: New Business
Top Advertising And Design Awards
A List Of The Top Advertising Awards & Why Winning Should Be Part Of Your Business Development Program Note: This award list gets updated. Let me know if I am missing anything. Winning the right advertising awards is good for business and agency and client morale. Just make sure you know why you are entering. […]
Advertising Agency Business Development & Cold Calling
Eeeew, Advertising Agency Cold Calling One of my advertising agency business development clients asked me today if cold calling was better than doing nothing. I responded that cold calling is so ineffectual that he might just want to do nothing. Of course, we had a more in-depth conversation about objectives, strategy and tactics — but […]
Nootropics, Brain Food For Advertising
Nootropics And Advertising UPDATE: I originally wrote this 18 months ago and promised an update. I did not receive enough benefit – as in, making me enough of a smarter boy to merit ingesting the nootropics and the cost. It would have been nice to tell you that I became Bradley Cooper. Back to the […]
See How Advertising Agency Humor Can Sell You
When I owned my Portland advertising agency I was always looking for a way to really grab the attention of a business development prospect the second they hit our home page. I mean grab them. Excite them. Hold them. Sell them. An approach that I considered over and over was to have a stand-up comedian […]