A Zoom Cartoon About A Zoom Pitch Problem
To help illustrate the insanity that often accompanies the act of an advertising agency pitch for new business, I included 12 pitch mistake cartoons in my book “The Levitan Pitch. Buy This Book. Win More Pitches.” I love the fact that cartoons are a fast way into overloaded brains, evoke emotion, and get remembered. Remembered well past fleeting podcast interviews. Here’s a zoom cartoon to help make my point.
Possibly the most memorable Internet meme is the 1993 (!) cartoon, “On the internet nobody knows you are a dog.” From Peter Steiner in the New Yorker.
Here is a new Zoom cartoon I commissioned from master cartoonist, and brilliant Creative Director, Steve Klinetobe. Steve was a CD at my Portland agency Citrus. This cartoon will go into my next book on how to run a successful marketing agency and business development.
Steve’s nostril cartoon illustrates one of the worst uses of Zoom. It’s about where people put their camera in relation to their face. In this case, it is the camera that sits below a face and looks into your buddy’s nose. YUCK!
When Zooming, pay attention to camera placement + lighting + sound quality + your background. You know this right?
That said, I look up way too many nostrils.
By the way, Steve has gone freelance. So hire him. You will thank me.