Advertising Agency Resource List This list is updated every month. My advertising agency resource list is curated to help advertising, digital, design and PR agencies easily find the inspiration and industry resources that will help y’all build killer agencies and careers. As a warm-up to my extensive resource list… I offer a direct link to […]
Category Archives: Marketing
Advertising Awards
A Judge On How Not To Win An Advertising Award I Am Stealing From A Genius To Help Your Agency Win An Advertising Award Warning: I will be testy here. Despite the fact that advertising agencies love winning the big advertising award – they shoot themselves in the foot when writing the entry. Too often […]
How Strategy and Brains Drive Attention and Sales
The Art Of Strategy And Sales You are about to read one of many interviews with advertising geniuses that are in The Levitan Pitch. my book on pitching and presenting. You can buy the book from Amazon and I make is really easy at the top of this page. If you are in a hurry, […]
Your Advertising Agency Will Get Fired
One of the tenets of my business development system is the understanding that your advertising agency will get fired by virtually every one of your project work and AOR clients. This means that you better be out there finding your next set of clients because your current clients will sooner or later walk out […]
Advertising Agencies, Nerds And Digital Marketing
This is a post about advertising agencies and the ongoing move to digital marketing and as a result, the need for more nerds. In this case, I mean a single-minded person that is highly focused on a technical field, like mobile advertising; programmatic media, database marketing or, well you get it. Stick with me on this […]