“Must have” Social Media Tools… “Must Have”, really? Well, ya know, directive copy like that just may have gotten you to click on this post – so there. OK, on to the meat.
Social media is a very hard working marketing tool. But, authoring social media is time consuming and we need to make sure that we are efficient Now that’s an understatement. Here are a couple of tools that will make your social media campaigns work harder and look better.
Here is a nice freebie. Go to Twylah and get a free brand assessment of your Twitter activity. I filled out the form and a day later got a very revealing report that told me that I was not creating twitter copy that delivered on my core strategy of letting the world know that I am a master at helping ad and digital agencies grow. Oops. I learned a lot. Here is what Twylah says on their website…
YOUR BRAND ASSESSMENT REVEALS
- Your true brand identity (it may not be what you think!)
- Which of your brand topics are resonating with your audience and which are not!
- The simplest and quickest way possible to create branded content that showcases your unique brand and business value
PicMonkey is an online photo editor that rivals the basics of Photoshop without your needing to go to Photoshop academy. I’ve been using Photoshop for years but know that I probably only use 15% of its features. PicMonkey gives me that 15% and its way easier and faster to use. This is a great tool for editing, and adding copy, to your social media images.
Don’t forget to visit my Pinterest Advertising Agency Directory. Is your agency on it?