Tag Archives: social media

Bullshit And Your Advertising Agency

Bullshit As Advertising Agency Branding An Isreali, New Yorker, and a Mexican walk into a bar. No, this isn’t the beginning of a joke. It is a blog post about advertising agency bullshit and branding. I just happened to eat with this group last night and we talked about the definition of truth. I have been thinking […]

How To Grow With Linkedin

Get Heavy With Linkedin I am looking at Linkedin over the past couple of days and I see a very smart Australian sales/ marketing buddy posting with heavy frequency on LinkedIn. I am like: “What’s Up?” Here is our quick but valuable discussion. (SHHH… the secret is Reach & Frequency) Peter: Damn. You are cranking out content […]

13 Steps To Building A Well-Read Ad Agency Blog

What Is The Purpose Of My Ad Agency Blog? If you run an ad agency blog – or any other word-centric social media platform – you will often ask yourself the difficult question, “What should I write about today? What pearls of wisdom will get us more attention?” Despite blogging for 15 years, I ask […]

3D Ad Agency New Business Marketing

Ad Agency Marketing Is Holistic, Interconnected and 3D. Brilliant ad agency marketing leads to searches that lead to your agency.  Today these searches are much more 3D and, often,  chaotic than you think. Let’s imagine that you are the Marketing Director of Estee Lauder and you’ve just decided you need an ad agency to revitalize your women’s magazine […]

Time To Kill Your Advertising Agency Blog?

Is It Time To Kill Your Advertising Agency Blog? I think that this is a big question that should be reviewed every year: Should you kill your advertising agency blog? To help answer it, I am going to discuss the pros and cons of ad agency blogging. The kind of blogging that should be an […]