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Introduction: How I Wrote And Published My First Book In Three Months

September 26, 2012 By Peter 1 Comment

I am going to do a series of posts about my experience writing my first eBook. It has been, so far, a very fulfilling experience.  The eBook and a print-on-demand paperback will be published using Amazon’s digital platform in the next couple of weeks. I started in late June. So, it’s been about three months from idea to birth. The book is 21,000 words. Research shows that this is a good length for ADD-type people like me (it seems, according to Kindle research, that most people do not finish non-fiction books.) I didn’t want to write one of those 75,000 word books (think 250 pages) that repeats itself in order to deliver a “marketable” page count.

During this process, I’ve learned that I have a big idea for the book; that I am a fairly good writer; that writing takes real effort, concentration and time; that I needed partners (editor, cover and book designers, supportive wife); lots of coffee; that there are costs involved; that I need a very smart marketing plan (critical, more on this later); that there is a huge growing world of digital publishing (I kinda knew this but actually getting down to business showed me that its booming.)

The book:

I had been thinking about the concept of committing what I call rational suicide as soon as I left my financial planner’s office. His advice that I had three variables to consider when planning my financial future didn’t sit right. After all, as he said, I could control my income (to a certain extent) and my budget but not how long I would live. This one variable, a significant one, as in longevity, “what if I lived to 95, how could I support myself?” was simply too variable. That idea was the genesis of the book. As I began writing, the book morphed into adding a detailed discussion of the act of suicide, the world of physician-assisted suicide and the retirement saving deficit – a major issue for all of us.

Stay tuned.

Wait, There’s More… Ginsu’s 1978: The First And Greatest Infomercial TV Ad

September 12, 2012 By Peter 1 Comment

Really, what more could an ad do for you? Ginsu has culture, asks really important questions like, “What would you pay?” and never stops selling. “The most incredible knife offer EVER!” This ad has to beat all of the great Apple ads, right? And, its only $9.95. That’s a lot of iPhones.

eBook, E-Book, Whatever You Call Them, Sales Are Exploding

September 10, 2012 By Peter 1 Comment

I am close to publishing my Boomercide eBook (and paperback.) So, thought that I’d hunt down some eBook / E-Book sales numbers to pump me up.

Here is an industry defining (as in look at the eBook trend) chart from E-book comments HUGE grow. And huge growth in the number of new authors. Traditional publishers are being bypassed. I am going to do a mini series of posts on how I went from idea to publish in 3 months.

How Important Are Images To Marketing? Check Out This Infographic.

August 23, 2012 By Peter 1 Comment

A picture is worth… well, you know the rest. We are inundated these days. Yes, I am an abuser and am doing so right here in this post for good reason.

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