Do Not Put Your Advertising Portfolio On Your Website. Really?

I am working with a Canadian advertising and design agency and am doing a competitive analysis. I came across the website of Halifax’s Burke & Burke agency and found this amazing page where Burke & Burke tells its website visitors that it…

Won’t Show You its Advertising Portfolio!

I thought that I’ve seen it all. Apparently not. Mind blowing approach to using the website to NOT sell the agency. And, why wouldn’t they “want to walk into their competitor’s office with our portfolio”? Is the issue potential idea theft.

Marketing  Branding  Web Design  and Advertising Agency in Halifax  Nova Scotia


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