Category Archives: An Ad

Do You Remember Creative Ideas?

Ah, Creative Ideas… I grew up in advertising’s heyday. We were very much about ideas. Words. Images. Big ideas. I am not going to babble on like so many babyboomers. I’ll just show you a fucking great idea. A brilliant use of words. Images. Timing. Emotion. So, the next time you obsess about your Google […]

Apple or British Airways?

Does Apple Know Its Advertising History? Is Apple’s derivative “Color Flood” Parkour TV ad OK?  It might be if it was actually better strategically or creatively than Saatchi’s famous 1989 face TV commercial for British Airways. I see things like this look-alike ad and I wonder if the director knows ad history… Or? Regardless, look […]

Expedia And Sales Chutzpah

A Lesson From Expedia On Sales Chutzpah OK, we all have bad customer service experiences. I get it. But when the bad experiences go across four Expedia service phone conversations (that lasted about three plus hours over two days) and another six back and forth Twitter direct tweets and the customer who is spending over $5,000 on […]

How To Win An Advertising Award

Go Win An Advertising Award It took me awhile to fully understand the value of winning an advertising agency award in the in the context of business development. Yes, I know, I should have figured this out a lot earlier. Especially, when you consider that I ran business development at Saatchi & Saatchi in the days […]

The Best Advertising Ever

Volkswagen: The Best Advertising Ever. Period. Best advertising ever? OK, one of the best advertising campaigns – ever. No question. This legendary campaign from the Mad Men days and Doyle Dane Bernbach was, well, fucking brilliant. Great strategy, lean approach, super fine copy (read it oh ye content writers), art direction and photography. These ads were […]