Jamie highlights three areas for agency concentration.
Find A Focus. Being everything to everyone (an agency malaise) is as far as being single-minded (a point pitched to agency clients) as possible.
Invest In Education. Training your employees is a very good thing. It, well, educates them (and you agency manager too) and should make them more loyal.
Acquire More New Business Strategically. Having a new business plan and systematic approach is critical to keeping the agency shark swimming forward. Or, else. Oh, and I’m quoted inside.