Category Archives: Book

My Book’s Video On Ad Agency Pitching

My Book On Ad Agency Pitching – And, The Use Of Video To Sell It A good and smart advertising friend is in the process of marketing his new book, “Rise Up: How To build A Socially Conscious Business”. Writing books is a good thing. He asked for some ideas on book marketing since I’ve published […]

Two Advertising Agency & Client Chemistry Strategies

Two Advertising Agency Chemistry Strategies I have been focused on the idea that interpersonal chemistry is one of the most important decision-making criteria that a client uses when selecting an advertising agency. I also think KNOW that chemistry can be massaged and managed. In fact, if you want to win, you better work on releasing those […]

Write Your Advertising Agency Book

My Books Make Me Happy This post was generated by my smiling at Powell’s Books. See why below. I’ve written two books. Both are self-published on Amazon as a book-book and eBook. The first, Boomercide: From Woodstock To Suicide was my training-wheels book. It is about using suicide as a financial planning tool (OK, and a deep […]

How Strategy and Brains Drive Attention and Sales

How Strategy and Brains Drive Some Serious Attention and Sales You are about to read one of many interviews with advertising geniuses that are in The Levitan Pitch. my book on pitching and presenting. You can buy the book from Amazon and I make is really easy at the bottom of this interview. But, first… […]

The Business Of Marijuana & Advertising

The Business Of Marijuana & Advertising & Publishing I’ve written a bit about the burgeoning marijuana industry and the new business opportunities for ad, digital, social and PR agencies (see a link to articles at the bottom of this post.) In Portland alone, there are over 35 medical marijuana dispensaries and each one has driven incremental business […]