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Book

Yes, You Can Write and Publish A Business Book in 6 Months

Peter · September 8, 2014 · Leave a Comment

You Can Write and Publish A Book in 6 Months – I Did It Twice

Here is a SlideShare presentation on how advertising agencies can write and publish a business-building book in 6 months. I know that this can be done. To-date, I have written two books and each took me about 6 months. Agencies with in-house writers and designers should be able to easily match me.

I wrote the presentation for HubSpot’s Inbound Conference. I’ll be giving it to an audience of advertising and marketing folks.

My main points are:

Books are a powerful marketing tool that builds credibility and enhances and supports branding. I’d like to think that this is what my new The Levitan Pitch. Buy This Book. Win More Pitches. will do for me.

  • Advertising and design agencies have all of the tools to write and design a book.
  • They (and you) have content multiplies that will help get the book written and out.
  • I suggest going all digital: publish a print-on-demand paperback (the quality of myAmazon printed books is amazing), an eBook and have a voice over friend do an audio book for all of those east and west coast commuters.

Yes, You Can Write and Publish A Business Book in 6 Months from Peter Levitan & Co.

Now that you’ve seen how to write the book, you might want to actually buy it.

Just go to Amazon and, well, buy it.

I Love HubSpot

Peter · September 5, 2014 · Leave a Comment

How Could I Not Love HubSpot?

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They just bought a bunch of copies my new book for the Inbound Conference. I’ll be there talking about how advertising agencies can go from idea to having a published book in 6 months.

I did that for both of my books: The Levitan Pitch. Buy This Book. Win More Pitches. and Boomercide: From Woodstock To Suicide. Both are on Amazon – which is one of the ways to control the process and get published quickly. There are more.

I will be putting the presentation up on SSlideShare and here soon.

Yes, Liz Wilson, You Have To Read It

Peter · September 1, 2014 · Leave a Comment

Liz, read the book to win more pitches.

Liz Wilson  LizWilson101  on Twitter

The Advertising Agency Pitch Playbook

Peter · August 28, 2014 · 6 Comments

The Levitan Pitch Playbook – The Tools

FYI: This Advertising Agency Pitch Playbook (a pitching toolset) supports my book on advertising agency presentations and pitching…  The Levitan Pitch. Buy This Book. Win More Pitches. It is the definitive ‘How To’ book on advertising agency pitching & winning. Look up to the top of this page to get a free chapter or just go for it and buy it (for the price of a couple of lattes, you will win more new accounts).

Yogi.

“Baseball is ninety percent mental and the other half is physical.”

– Yogi Berra

I love this famous quote because Yankee Hall Of Famer Yogi Berra is so right. By the time you make it to the majors, i.e. the opportunity to pitch for a new client account that might change the direction and fortunes of your advertising agency, you’ve done some serious mental work, and now it’s time get the physical part right.

If you are smart and beautiful, you are probably holding a copy of my ‘mentally physical’ book and that’s how you got here.

OK. OK. Let’s get on with it. [Read more…] about The Advertising Agency Pitch Playbook

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