Category Archives: Advertising

Important Question: Are You Coronavirus Stressed Out?

Stressed out? Of course, you are. Since I am not a stress expert (other than having experienced it and solved it). I am NOT going to point out that running an advertising agency or working at one today isn’t fucking high stress. Of course, it is. This is way bad. Bad for your career. Bad […]

P&G And A Brighter Toothpaste Idea

P&G – Here’s My Toothpaste Idea I happened upon a P&G executive in Varanasi during my India trip, I am here the month of January. Our conversation netted a new toothpaste idea. He said that he was in R&D and when I asked for detail, he told me that he was “upstream” which I take […]

Is Domino’s Delivery Insurance Bad Advertising?

A quick note before I get to Domino’s and their Delivery Insurance advertising… We’ve all seen the, mostly consternation, at the husband who buys his wife a Peloton bike for Christmas. The issues: husband type gives beautiful wife an exercise bike; she (at 120 LBs kicks into gear and by the end drops three LBs.) […]