Advertising Creative Awards and Puffy Heads

ICAD_BalloonsIreland Is Now Famous For Three Heads: Guinness. Red. And, Creative.

Advertising agencies love creative awards. In fact, these little sweet proof-that-we-are-very-way-smart-and-cool puppies tend to make creative heads get all sorts of puffy. I’ve been seeing this in action for years and love it all-night-long when MY agency’s creative department wins.

Take a look at Dublin’s Mark and Paddy’s take on those puffy heads for (as Mark and Paddy say):

ICAD is Ireland’s preeminent creative body.
This is what their awards do to creative departments.

Here’s a print ad.

Make sure you see the videos on the Mark and (yes) Paddy website.



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