Yearly Archives: 2018

The Ultimate Advertising Agency List

How Do Clients Find Your Advertising Agency? Think List. There are multiple ways that a prospective client will find an advertising agency. These range from very aggressive agency outreach to highly intelligent outreach (yup, two different approaches) to your inbound program to your agency reputation to being on the radar of search consultants to simply getting found […]

Does Your Advertising Agency Do Content Marketing Right?

Is Your Advertising Agency A Savvy Content Marketer? I’ve read acres of advertising agency content (blogs, white papers, videos, on LinkedIn, etc.). Some rock and some suck. Many agencies, once they have stellar content, do not put in the effort to spread the wealth. As in, they do not amplify their brilliant thinking across a range of […]

I Read The News Today, Oh Boy

The News Today Stay with me on this post. The happiest part is at the end. I live in Mexico. Split from Portland, Oregon in 2016. Nice to live in what is a happy country (despite the shitty press Mexico gets in the USA). By the way, Mexico’s inbound tourism is up. Nice to earn a […]

Harley Davidson And Ad Agencies

Let’s Start With Ad Agencies It is nice to see that ad agencies are willing to pivot. I read today that Cal McAllister of Seatle’s now closed Wexley School For Girls is starting a new agency. Having visited Wexley in the now distant goodish old days, I am not surprised that Cal has shifted from […]

My Advertising Agency Blog Post Archive

600+ Advertising Agency Blog Posts… I’ve been thinking about publishing my ‘best’, most ‘informative’ advertising agency new business blog posts in a book. Frankly, the task seems daunting as I have been writing since 2012. I’m working through this opportunity/issue. In the meantime, I’ve found Simple Yearly Archive, a great WP plugin that lists all of […]