Is Mexico Dangerous? Let’s Let Advertising Help Answer.
There is a video inside an AdWeek article I want you to watch. Do it. It is about powerful advertising that can make an idiot look like a real idiot.
But, first this.
One of the smarter questions I get from Americans asking about my life in San Miguel de Allende Mexico is – “is Mexico dangerous?” Note, it very safe for millions of Mexicans and gringos – despite the drone of bad USA news. The bad stuff is the cartel people killing each other. Think mafia wars.
I also get this question, “how is the beach in Mexico City”. But I’ll save that brilliant question for another day.
Bottom line: Is living in Mexico dangerous? No. Ain’t Texas.
I sure feel safer here than in Texas where it is mucho easier to walk around with a loaded handgun on your hip (in a supermarket or your 7-11) than it is to get a driver’s license.
Imagine buying diapers with your toddler when the low IQ dude next to you is packing a 30-round Kel-Tec. But, I’ll save discussing that insanity for another day.
OK, the advertising video.
From AdWeek Magazine…
On a sunny day in early June, David Keene, board member and former president of the National Rifle Association, thinks he is delivering a graduation speech to a high school in Las Vegas. Dressed in a black cap and gown with a bright yellow sash, he stands at a podium and tells the students of John Madison Academy, “Follow your dream and make it a reality.”
Before him stretches a sea of empty white chairs, hiding a chilling truth behind this ceremony. For while Keene believes he is rehearsing for a commencement speech, in reality John Madison Academy is not a real school, and those empty chairs will never be filled.
Each of the 3,044 seats represents a student who should have graduated in 2021–if they hadn’t been killed by gun violence.
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