• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
Peter Levitan & Co.

Peter Levitan & Co.

The New Business of Advertising

  • Contact
  • Blog
  • Podcast
  • My Story
  • Resources
  • Show Search
Hide Search

eBook

Introduction: How I Wrote And Published My First Book In Three Months

September 26, 2012 By Peter 1 Comment

I am going to do a series of posts about my experience writing my first eBook. It has been, so far, a very fulfilling experience.  The eBook and a print-on-demand paperback will be published using Amazon’s digital platform in the next couple of weeks. I started in late June. So, it’s been about three months from idea to birth. The book is 21,000 words. Research shows that this is a good length for ADD-type people like me (it seems, according to Kindle research, that most people do not finish non-fiction books.) I didn’t want to write one of those 75,000 word books (think 250 pages) that repeats itself in order to deliver a “marketable” page count.

During this process, I’ve learned that I have a big idea for the book; that I am a fairly good writer; that writing takes real effort, concentration and time; that I needed partners (editor, cover and book designers, supportive wife); lots of coffee; that there are costs involved; that I need a very smart marketing plan (critical, more on this later); that there is a huge growing world of digital publishing (I kinda knew this but actually getting down to business showed me that its booming.)

The book:

I had been thinking about the concept of committing what I call rational suicide as soon as I left my financial planner’s office. His advice that I had three variables to consider when planning my financial future didn’t sit right. After all, as he said, I could control my income (to a certain extent) and my budget but not how long I would live. This one variable, a significant one, as in longevity, “what if I lived to 95, how could I support myself?” was simply too variable. That idea was the genesis of the book. As I began writing, the book morphed into adding a detailed discussion of the act of suicide, the world of physician-assisted suicide and the retirement saving deficit – a major issue for all of us.

Stay tuned.

  • « Go to Previous Page
  • Go to page 1
  • Go to page 2

Primary Sidebar

  • Featured
  • Resources
  • Podcast
  • The Big Advertising Agency Resource List
  • Best Advertising Podcast List
  • Which Social Media Strategy Is Best For Advertising Agency New Business?
  • How to Build A Winning Advertising Agency New Business Program
  • The Worst Advertising Agency Presentation – Ever
  • The Big Advertising Agency Resource List
  • Moving To Mexico
  • Random Marketing And Advertising Resources
  • Advertising Agency Podcast Guide
  • Freelance Advertising Art Design Video Illustration Photography Photoshop Assistant Resources
  • 7 New Advertising Agency Resources
  • Want Advertising Agency New Business Leads? The Ratti Report Delivers
  • How To Manage A Brain On A Zoom Sales Meeting
  • YES! You Can Run A Powerful Zoom Meeting
  • How To Win A Mobile Dating App Client – On Zoom
  • How To Win A Virtual Advertising Agency Presentation
  • How To Be The Best Global Advertising Agency

Post Archive

Subscribe

Subscribe to the Advertising Stories Podcast

Apple PodcastsGoogle PodcastsSpotify

Contact

Email Peter
Connect on LinkedIn

Peter Levitan & Co.

Copyright © 2020 Peter Levitan & Co. LLC. All Rights Reserved. · Contact Peter · Log in