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The Purpose Driven Advertising Agency Podcast

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Russ Stoddard is president of Oliver Russell a purpose driven advertising and branding agency that elevates the impact of companies striving to do good for people and our planet. Hear him talk on this advertising agency podcast about how his agency went global by doing very good stuff. A perfect podcast for today’s world.

If you are one of the first five to email me at peter@peterlevitan.com I will send you a free copy of his book Rise Up: How To Build A Socially Conscious Business

SHOW LINKS

Rise Up: How To Build A Socially Conscious Business

Russ Stoddard On LinkedIn

Oliver Russell A Purpose Driven Branding Agency

Two new shows every week… Do not forget to subscribe to Advertising Stories whenever you Listen To Podcasts.

Use the handy podcast links on this page.

A nice thing… Feedspot has already recognized Advertising Stories as being a top 15 advertising podcast.

How Not To Make Multicultural Marketing Mistakes

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Linda Gonzales is the CEO of Viva Partnership, America’s leading multicultural marketing and advertising agency.

Listen to how Linda defines multicultural marketing and how to get it done. As you will see, some Fortune 500 companies get it so wrong that I cannot even say how bad it is without having my mother scold me. Wait for the Kmart story.

We also discuss the poor state of multicultural diversity and inclusivity in today’s corporate world. Sad.

SHOW LINKS

Linda Lane Gonzales

Viva Partnership & Multicultural Marketing

Harvard Business Review: What Makes You “Multicultural?”

Two new shows every week… Do not forget to subscribe to Advertising Stories whenever you Listen To Podcasts.

A nice thing for me… Feedspot has already recognized Advertising Stories as being a top 15 advertising podcast.

Japanese Advertising, Marketing And Sushi

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Robert Peterson / Bob-san Grew Toyota, Saatchi & Saatchi, and Now A Skin Care Brand Plus (!) His Peeps Just Won A Big CES Award. Not your average expat life in Tokyo, Japan. And, the perfect guy to give us the lowdown on Japanese advertising, marketing, and sushi.

I think that that about says it all until you listen to this episode. If you did listen, arigatōgozaimashita.

SHOW LINKS – リンクを表示


Bob-san on LinkedIn

Bob’s Book – Make It Happen on Amazon.

Toute Nuit – Please look your best. Oh, and wrinkle-free.

Do not forget to subscribe to Advertising Stories whenever you Listen To Podcasts. See my handy links to podcast players.

A nice thing for me… Feedspot has already recognized Advertising Stories as being a top 15 advertising podcast.

A Lost $80 Million Advertising Agency Account That Rocked The Ad World

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Would You Like Your Advertising Agency And TV Commercial On The Front Page Of The New York Times Because You Lost an $80 Million Advertising Agency Account? Not This Executive Creative Director. Not This Time.

Let’s just start with 1988’s The New York Times headline

Cigarette Maker Cuts Off Agency That Made Smoking-Ban TV Ads

Patrick Peduto was the ECD and I was the Management Supervisor on Saatchi’s Northwest Airlines account. We were just doing our jobs, even super well, when unbeknownst to us, RJR Nabisco simply got pissed off at one of our Northwest Airlines commercials.

SHOW LINKS

Patrick Peduto On LinkedIn

New York Times RJR Nabisco Article

Northwest Airlines No Smoking TV Commercial

Do not forget to subscribe to Advertising Stories whenever you Listen To Podcasts. See the handy links to podcast players.

A nice thing for me… Feedspot has already recognized Advertising Stories as being a top 15 advertising podcast.

 

Satish Krishnamurthy | India’s Leading Advertising and Brand Strategist

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Satish is a Chief Strategy Officer – India at Mumbai’s Interbrand. He Is India’s Leading Advertising And Brand Strategist. He and his teams have grown some of India’s and the USA’s leading brands… and he’s helped solve major life and death cultural issues.

Not too shabby.

With his leading New York (including the fan-favorite Naked) and Mumbai agency background, Syracuse University advertising MBA, and brutally strategic approach, Satish can say that he does just a few things. Here are five: master of human insights; channel-agnostic communications strategy; behavior architecture; design thinking; and managing complex digital behavior.

Listen on to hear about Satish’s stint as GM at India’s gigantic 4G leading telecom Jio; how he managed business development in India and the USA and his personal journey from India to New York and back.

SHOW LINKS

Satish Krishnamurthy

Interbrand

“The Art Of Looking Sideways”

Jio Mobility & Fibre 

Behavioral Architecture

A nice thing for me… Feedspot has already recognized Advertising Stories as being a top 15 advertising podcast.

Do Not Forget To Subscribe to Advertising Stories Whenever you Listen To Podcasts. Please Tell Your Advertising Friends To Put Advertising Stories between their ears. I LOVE word of mouth.