Search Results for: marijuana

Will Marijuana Get Advertising Agencies High?

Will Marijuana Get Advertising Agencies High? This is an update to a post I wrote in July, 2015. I must admit that I was right then that marijuana will get advertising agencies high. High as in offering a brand new multi-billion dollar product category that needs agency services. All of them – product design, PR, […]

The Business Of Marijuana & Advertising

The Business Of Marijuana & Advertising & Publishing I’ve written a bit about the burgeoning marijuana industry and the new business opportunities for ad, digital, social and PR agencies (see a link to articles at the bottom of this post.) In Portland alone, there are over 35 medical marijuana dispensaries and each one has driven incremental business […]

How High Can Marijuana Marketing Get?

Colorado ‘High’ Travel Marketing Meets Marijuana I’ve written about the blossoming opportunities for marijuana industry marketing that are coming from the ‘Green Rush’. (See below for  links to a couple of past posts on this very subject.) Colorado, as a fully legal state, and Oregon, with its medical marijuana system, are worth looking at as harbingers […]

Marijuana Advertising

Marijuana Advertising = New Client Category It’s a brave new world. Leafly, a cool new marijuana information website and app, just ran a $200,000 full-page ad in Sunday’s New York Times. Here is Leafly itself on their ad, Leafly Places Nation’s First Consumer Cannabis Advertisement in The New York Times. Keep your eye on this category. It’s blowing up. […]

Magazines & Advertising Agencies Are Doing Marijuana

A friend recently gave me two copies of Northwest Leaf, the Pacific Northwest’s leading medical marijuana magazine. Get this: four-year-old Northwest Leaf ‘s May 2014 issue is 104 pages of jam-packed original content and … an unbelievable amount of marijuana industry advertising. Its monthly circulation is 30,000. Check out the issue here. Should Magazines Be Doing Marijuana? Should […]