I’ve worked with the best ad agency pitchmen. No question. However, even the best often had their doubts about what to present and how to construct the presentation. Sometimes it takes a fresh perspective to help craft the killer pitch.
I’ve pitched Fortune 500 companies and small local clients from Seoul to Oshkosh (yes, it’s true.) I’ve managed large and small teams. I’ve trained agencies globally. I understand the balance between delivering information and theater. I even know when to tell a trusted agency employee to stay home.
RFPs? I love it when I hear agencies say that they don’t participate in RFPs. It’s important to have a qualification system and know when to decline – and when to say yes.
Of course, RFPs have their place in the marketing world, and I’ve run submissions and pitches that have resulted in wins from AT&T, Intel, Legalzoom, Montana Lottery, Northwest Airlines, and a range of small to medium-sized local clients.
I can help you build a decision matrix and pitch system, coach your team, or help manage your pitches and RFP submissions. The goal: Win more. Sweat less.
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