Hi.

You Want To Talk With Me. I Will Help Your Advertising Agency Win More New Business.

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Small and medium size advertising agencies around the world hire me because they are looking for expert insights, smarter brand positions, and inbound and outbound sales strategies that win more new business.

I take a highly strategic – and action-oriented – approach to new business and work closely with advertising and design agency management to build strategies that get the attention of their markets and win the clients that they cherish.

I have a shelf full of secret sauces that work. Here’s one… Read my new book on advertising agency pitching to see how I think and can help you win more new accounts.

I am the most experienced new business consultant in advertising. I ran business development at Saatchi & Saatchi in London and New York, owned my own advertising agency and was a client for seven years.

I have been winning local, regional, national and international accounts for 30 years. Some of these wins include AT&T, Comcast, Dr. Martens, Intel, Legalzoom.com, Microsoft, Nabisco, Nike, Northwest Airlines, Radiohead (a good story, as you can imagine) and the United Nations — and a long list of regional and local clients.

Let’s talk. It’s free.

To get started, take me up on my Vito Corleone offer. Let’s meet for fifteen minutes—just 0.25 on the timesheet— to discuss how I could help you plan for growth.” You will come away with at least one super smart insight.

Need some third-party reassurance?

Remember, the Saatchi’s asked me to help them grow. Not enough? Need more ammo?

“Rarely have I seen a more creative advertising agency strategist or manager.”

Lance Mald, Executive Creative Director North America at Avon

“I have worked with Peter many times in varied projects over the past 25 years. Peter is one of the very few strategists that can think both analytically and creatively. All his recommendations were intelligent, appropriate, creative and ultimately, very effective.”

Beau Fraser, President, The Gate Worldwide, New York

“Peter is one of a kind. I have rarely seen anyone who could cut through the clutter to deliver rational, sound business-building insights any better.”

Steve Van Tassel, CEO, Weetabix North America

Thanks for stopping by. Now, let’s get down to business.