I am a card-carrying member of the Baby Boom. I grew up in Manhattan in the 50’s and 60’s, went to Woodstock and have lived in Massachusetts, California, Minnesota, New Jersey, Oregon and London. As a high school senior, I stumped the panel and audience on television’s “To Tell The Truth” by claiming to be a National Science Award winner from Iowa who experimented with LSD and I represented the Baby Boom generation on TV’s short-lived “The Generation Gap.”
My 30+ years in business includes owning a San Francisco photography studio, global senior management positions at Saatchi & Saatchi Advertising Worldwide (at that time it was the world’s largest ad agency), the founding of two internet companies, being named the Newspaper Association of America’s “New Media Pioneer” in 1999 and was recently the owner of an Oregon-based advertising and design agency.
Over the years, I’ve done extensive market research on the Baby Boom generation and their children. My marketing clients have included Dr. Martens, General Mills, Harrah’s, Intel, Johnson & Johnson, Microsoft, Montana Lottery, Nabisco, Nike, Radiohead and Visa.
Rather than blather on here, I’ll put my thoughts, advice, experience and discoveries on a wide range of topics of interest on this blog. I hope you stay tuned and for convenience, sign up for my weekly updates. Having subscribers gives me that warm fuzzy feeling.