Thanks for the info. Agree… action begets leads, interest. Heavy, active marketers can get lost in the thought that their audience is as enthralled with marketing platforms (i.e. Linkedin) as they are.
In my head, it always comes down to the old idea of reach and frequency. This worked for P&G, why not your advertising agency?
And, the idea of running an active business development program fits in with yesterday’s post.
More Linkedin To Come
There are lots of articles about how to use Linkedin but not too many on how to use it to specifically grow your advertising agency. I am going to write more on this subject — and use my own experiences as examples.