Tag Archives: marketing

My Book’s Video On Ad Agency Pitching

My Book On Ad Agency Pitching – And, The Use Of Video To Sell It A good and smart advertising friend is in the process of marketing his new book, “Rise Up: How To build A Socially Conscious Business”. Writing books is a good thing. He asked for some ideas on book marketing since I’ve published […]

Minimalist Advertising Agency Websites

Minimalist (Advertising Agency) Websites Say this out loud: “Your advertising, digital or design agency has only about 8 seconds to get the attention, interest and then drive an action from a website visitor.” That is what 8 seconds in the land of website lead gen looks like. I have been studying the design and sales savvy of advertising agency websites […]

Will Marijuana Get Advertising Agencies High?

Will Marijuana Get Advertising Agencies High? This is an update to a post I wrote in July, 2015. I must admit that I was right then that marijuana will get advertising agencies high. High as in offering a brand new multi-billion dollar product category that needs agency services. All of them – product design, PR, […]

Christmas 2016 – First Advertising Agency Holiday “Card”

OK, Let the Advertising Agency Holiday Card Thing Start When I ran my agency I avoided the oh-too-obvious XMAS client dance / gift/ celebration by waiting just a bit to send out engraved bottles of red wine that ushered in the New Year. Thought we’d get past the XMAS rushhhhhh and clutter. Below is my […]

Advertising Agency Business Development Timing

Is Your Advertising Agency Good At Timing? This might be the most important advertising agency business development blog post you will ever read. It is all about timing. And, it discusses an oh so simple solution. Why? Because if there is any one thing that advertising agencies of all sizes do not do when it […]