Is It Time To Kill Your Advertising Agency Blog? I think that this is a big question that should be reviewed every year: Should you kill your advertising agency blog? To help answer it, I am going to discuss the pros and cons of ad agency blogging. The kind of blogging that should be an […]
Tag Archives: digital marketing
Yup, Your Email Program Can Have Personality Boring is bad. Personality is good. Me-Too is bad. Different is good. Getting unsubscribed sucks. How many marketing or information emails do you get? I get a lot. To be clear, I am talking about both direct marketing emails (the unsolicited kind) and email newsletters that I have […]
I’d Say CRAZY Data This is what is going on in crazy data-land every minute on the Internet (well, much of it. Domo left out PornHub.) This has many implications. One is that the clients your agency is trying to attract via social media and content are, um, distracted.
Favors Are Good – Favores Están Bien I live in San Miguel de Allende Mexico. It’s a very famous town these days thanks to articles like this #1 city in the world kinda crazy thing from Travel & Leisure. I guess that this is a good thing, a favor to us, but hey, the Centro traffic can […]
No Personality = Boring Social Media Here is an article worth reading about the power of personality to driveB2B social media readership. I read CBInsights newsletter every day. In addition to its making me smarter, it is fun to read. Is Your Content Boring? You can be informative and boring. Or, you can be informative […]