Category Archives: New Business

Podcast: 7 Tips for Ad Agency Professionals

A Podcast Interview: My 7 Marketing Tips For Ad Agency Professionals I’ve discussed the great value of guest posting in earlier blog posts. The primary advantage is that you get your post and thinking out to a much larger audience than you would get by just posting on your company website. Another way to get […]

6 Business Development Referral Strategies

6 Business Development Referral Strategies To Get, Well, You Know Most of the advertising agencies that take me up on my Corleone Offer usually tell me that the majority of their client base growth comes from a positive client, friends, and family business development referral. Perfect! A referral is a VERY hot lead. However, for way […]

Stuff’s Happening

Time Keeps On Ticking Some things on my plate. Just thought I’d share them to get out a quick personal update. I am now into my 8th month of living in Mexico. This was a great decision and great timing! I am in the process of writing a long(ish) blog post on lead generation -> lead nurturing -> pitching […]

My Book’s Video On Ad Agency Pitching

My Book On Ad Agency Pitching – And, The Use Of Video To Sell It A good and smart advertising friend is in the process of marketing his new book, “Rise Up: How To build A Socially Conscious Business”. Writing books is a good thing. He asked for some ideas on book marketing since I’ve published […]

Minimalist Advertising Agency Websites

Minimalist (Advertising Agency) Websites Say this out loud: “Your advertising, digital or design agency has only about 8 seconds to get the attention, interest and then drive an action from a website visitor.” That is what 8 seconds in the land of website lead gen looks like. I have been studying the design and sales savvy of advertising agency websites […]