Advertising Creative Awards and Puffy Heads

ICAD_BalloonsIreland Is Now Famous For Three Heads: Guinness. Red. And, Creative.

Advertising agencies love creative awards. In fact, these little sweet proof-that-we-are-very-way-smart-and-cool puppies tend to make creative heads get all sorts of puffy. I’ve been seeing this in action for years and love it all-night-long when MY agency’s creative department wins.

Take a look at Dublin’s Mark and Paddy’s take on those puffy heads for (as Mark and Paddy say):

ICAD is Ireland’s preeminent creative body.
This is what their awards do to creative departments.

Here’s a print ad.

Make sure you see the videos on the Mark and (yes) Paddy website.

ICADforIMJ4

 

Free: 26 Ways To Grow Ad Agency Profits
Business-building tips from over 30 years running ad agencies.

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.